With a background in public relations and project management, I help entrepreneurs with business writing and content marketing. I am a self-published author and a creative writer. I also have an online business in health and wellness with Arbonne and help people build a second income and create the life of their dreams. The one thing that brings the most joy to my life is ballroom dancing.

Work with Me

I invite you to work with me as content and copywriter, workshop presenter, or speaker

Interested in downsizing and apartment living? Browse my book website and free resources.

Looking for a second income? Check out what Arbonne is about.



Do you need help with SEO copywriting, corporate writing or content marketing? Find out more here.


Here's how to create a happy home in a smaller space. Visit the Downsize with Style book website to learn more about Bettina’s roadmap to downsizing success.

Healthy Living Coach

Interested in a holistic approach to beauty, health, and wellbeing? Learn more about how I can help you with sustainable healthy living.

Bettina was an absolute pleasure to work with. She was able to weave her writing magic on the blog posts I had drafted ready for my website under a tight deadline. I look forward to the opportunity of working with her again.
Rich Everett

Intuitive Coach

Bettina helped steer me through the creation of my business website and strategic marketing plan. Bettina is a thorough professional, works to a brief, delivers on or before time, and adds entrepreneurial value and insights with astute and focused advice – and a great sense of humour. I enjoyed our project and am sure we will work together again in future.
Peta Seaton

Entrepreneur, Ashton Park Moss Vale

Bettina has been an invaluable part of the leanipd.com team. She quickly got up to speed on the industry and has helped significantly ramp up the website with high-quality content. I couldn't keep up without her. I highly recommend her work.
James Pease

Lean IPD Conultant

Brands I Worked With


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Books I loved: The Universe Has Your Back

Books I loved: The Universe Has Your Back

I loved reading The Universe Has Your Back by Gabrielle Bernstein and devoured it within a few days. Here are some of the nuggets that stood out for me. Resistance to being happy "We are resistant to being happy." Sigmund Freud noticed to the phenomenon of resistance...

3 Things I learned from Ballroom Dancing

3 Things I learned from Ballroom Dancing

What is the one thing that brings most joy to your life? For me, it is ballroom dancing. And it took me a while to figure that out! In this post, I want to share 3 things I learned from ballroom dancing. But let's go back to when the new chapter of my life started. It...

CopyCon19: Real Conversations Matter

CopyCon19: Real Conversations Matter

I spent a long weekend in Melbourne where I attended my third CopyCon, Australia's leading copywriting conference, on the 4 May 2019. CopyCon19 promised to be a day jam-packed with helpful content for copywriters to build their business. And it was. We heard from...

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