Creative Copywriting & Storytelling meet German accuracy.
With a background in public relations, I help entrepreneurs and corporate teams in the construction industry tell their stories in words that matter.
On time. On target.
What you can expect
More than Copy
A strategic thinking Partner
Specialising in Architecture/Design/Construction
Creative Mentoring
Book Editing & Publishing
A creative soul and author of two books. Need help with your business book idea & manuscript? Let's discuss your project!
Services & Industries
Content Creation
Editorials
Case Studies
Website Copy
Content Management
Newsletters
LinkedIn Profiles
Content Marketing Workshops
Author Consulting
Writing Coaching
Editing & Publishing
Architecture | Design | Construction
Health & Wellness
IT & Tech
Getting connected to Bettina is the best thing that could have happened to my writing ambitions. I have been keeping my book idea on the back burner as just that, an idea, for way too long until making a lucky connection and being referred to Bettina by colleagues at the Lean Construction institute as an author consultant and coach.
Working together in an online Book Strategy Workshop, we were able to map out the entire structure of the book within two hours and Bettina was also very helpful with writing tips, goal setting and accountability strategies so I can stay on track with weekly writing goals. In addition, she suggested writing exercises and input on my early writing to help me find my voice and writing style will be instrumental in on-going self-edits.
I look forward to continuing to work with Bettina as she has a wonderful coaching style and brings a wealth of information to share with budding authors.
Bettina is an engaging and skilled writer, dedicated and diligent in all areas of the craft. I enjoyed working with Bettina while she worked with ArchiPro and highly recommend her. Her commitment to research and attention to detail was greatly appreciated. I wish her well in her next chapter!
Bettina has been an invaluable part of the leanipd.com team. She quickly got up to speed on the industry and has helped significantly ramp up the website with high-quality content. I couldn't keep up without her. I highly recommend her work.
Visit Bettina's Blog
The Benefits of Ballroom Dancing
Since I started ballroom dancing at the age of 52, a lot of people commented on my new passion. Men mostly encouraged me: ‘That’s great, keep dancing!’ Most women exclaimed with excitement in their eyes: ‘This is awesome! I always wanted to learn how to dance!’ When I...
13 Inspirational Quotes To Help You Transform & Grow
At the end of 2019, I set the goal to read one book a month in 2020. I just finished book #13. You can tell from the list below that I love non-fiction and a good personal development read. I enjoyed all of these books and picked 13 inspirational quotes to encourage...
5 Reasons to Support a Certified BCorporation
Three years ago, I had the courage to say 'Yes' to a business opportunity that found me in times of change. I was looking for a side hustle to earn a second income alongside my copywriting business while going through a challenging time in my private life. That's when...