How I Built my Author Platform

by Bettina Deda | May 1, 2016 | Creativity, Featured Posts, Interior Design, Writing | 0 comments

My new author platform BettinaDeda.com is on air – a project I started in December last year. The initial trigger to work on a new website was the fact that I was finalising the first draft of my memoir manuscript at the end of 2015. I started to wonder how to integrate my forthcoming memoir in my existing business website Bettina Deda colour design. I had already self-published a non-fiction book related to my interior design business in 2014 and had added several book landing pages to my website. To plug my cross-cultural memoir onto this page did not seem to work. Although I have mentioned my life-long passion for colour and interiors in my life story, I couldn’t see a home for the narrative non-fiction work on my business website.