Attention Business Owners and Entrepreneurs!

Do you have an idea for a book and don't know how to start?

Are you working on a manuscript and need help with structuring your content?

Would a strategic thinking partner be of value to make your book the best it can be?

Working with me, you will get:

  • A structured approach to your writing journey
  • A roadmap with clear action steps to start your manuscript
  • Ongoing support and mentoring to prepare your manuscript for publication
  • A strategic thinking partner with a keen eye for detail
  • German accuracy combined with creativity

What I offer

WRITING COACHING to help you get your book out of your head and onto the paper

EDITING (Structural, Copyediting, Proofreading)

BOOK PROMOTION incl. photography, author landing page, and publicity

Structural Editing

Looks at the structure of your manuscript, the content, the language, style, and presentation. Structural editing can also include rewriting ensuring a consistent tone of voice or clarifying the content for your respective audience.


Looks at accuracy, consistency, and clarity in your manuscript.


The last step in the editing process to make sure the manuscript is ready for publication. We look at the inclusion of all necessary elements for your book, the final structure and that all spelling and punctuation errors have been fixed.


I met Bettina through James Pease when she interviewed me as a contributing author for the Lean IPD blog. I enjoyed working with her and recently engaged her for a long-form writing project. Her writing and editing skills help me write effectively while achieving my communication purpose. Her style and approach begin with understanding my goals. With Bettina’s guidance, my writing flows better, and I feel that her help has reignited my passion for written communication and storytelling. I highly recommend Bettina for your next blog, website, or long-form writing project.

Felipe Engineer-Manriquez

National Director Lean Construction , McCarthy & author of Construction Scrum

About Bettina

Bettina has a Bachelor in Business Management and more than 16 years of experience in Public Relations and project management. Originally from Germany, she moved to Australia in 2008. Following her creative calling, she graduated from the International School of Colour and Design in 2011 and self-published Downsize with Style in 2014. She is a trained speaker and workshop facilitator and launched an online course and podcast to promote her book.

As a freelance writer, she was published in Australian House & Garden, Home Ideas Magazine, Jetstar inflight magazine, and the Retiree Magazine.

She did several writing courses and workshops with Writing NSW and the Australian Writer's Centre. She is also a member of the Australian Society of Authors. Other courses include NLP Practitioner Training and energy work.

Her memoir Dare to Dance was published in April 2022, the first chapter was included in the international anthology The Turning Point (October 2021).


Bettina Deda, writer, author, editor


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